Roughly 1.3 billion people (about 16% of the world) live with significant disability. Accessibility isn’t a checkbox; it’s how people actually use your content. AI can take the repetitive parts off your plate while humans keep judgment and nuance. What “good” looks like Alt text: Clear, concise, purpose‑driven. Use empty alt=”” for decorative images; add long descriptions for complex visuals like charts. The W3C’s alt decision tree is the north star here. Captions: All prerecorded video needs synchronized, accurate captions (speech + key sounds). Auto‑generate, then review for names, numbers, acronyms, and brand terms. Contrast: Aim for 4.5:1 minimum for
Articles
Large models write with confidence, even when they’re wrong. That’s a trust problem, not just a model problem. The fix is a light, repeatable human‑in‑the‑loop quality check that catches bad facts before they ever hit “Post.” Below is a practical six‑check workflow you can paste into any content pipeline: blog posts, product pages, ad copy, emails, internal docs. It keeps velocity high and hallucinations low. 1) Ground‑Truth Source Pack Give the model and the reviewer the same truth set. Create a short “source pack” before drafting: the approved data sheet, the internal doc, the canonical URL, the spreadsheet, or the
Most teams post a blog, then stop. In my opinion, and feel free to disagree, that wastes work. I’ve created a one prompt tree to produce a LinkedIn post, a one‑page doc, and a 30‑second video in one pass. The idea is to keep the topic tight and the voice the same. How it works Root prompt: Paste the blog’s title, key points, and audience. Ask for this package: One hook in a single line. Three short points that add value. One proof or example. One CTA. Any specs, sizes, or part numbers. Common risks or myths the blog corrects.
Most AI copy sounds like it’s never mounted a tire. In wheels and tires, voice is trust. Customers don’t buy adjectives, they buy fitment, finish, and the confidence that their setup won’t rub on the first turn. This is the brand‑voice kit I use to train models for wheel and tire work. It’s simple: a few guardrails, then seven grounded examples. Paste these into your model once, and it will start sounding like a pro. The Voice (copy/paste into your system prompt) Write in a practical, human tone. Short paragraphs. Plain language. Prioritize specifics over hype: sizes, offsets, bolt patterns,
A simple “agent in a folder” watches a research inbox, auto‑renames files, tags them with a clean taxonomy, and drafts a one‑page brief. You review, approve, and move on. It’s the fastest way I know to turn raw links, PDFs, and screenshots into searchable insight without adding headcount. The problem we actually have Research isn’t just reading. It’s the admin. Links come in sideways. PDFs have cryptic names. Screenshots live and die in chat. By the time you rename, tag, paste a quote, and log a source, the day’s gone. The slow part isn’t thinking; it’s wrangling. So I built
PMax is great at assembly and distribution. Your job is inputs and guardrails. I let AI propose assets and exclusions, then I quality‑check, launch, and learn. Repeat weekly. What “plain‑English PMax” actually means PMax builds ads on the fly from asset groups (your headlines, descriptions, images, and videos) then shows them across Search, Shopping, YouTube, Discover, Gmail, Maps, and partner sites. Give it enough high‑quality assets and it will mix and match combinations to fit each surface. You can load up to 15 headlines, 5 long headlines, and 4 descriptions per asset group; upload image orientations and at least one
Keywords are table stakes. Entities are how modern search, and now AI systems, actually understand a topic. When your brief is built around entities and information gain, you give models and humans the same thing they want: clear coverage of “things, not strings,” plus original insights that move the conversation forward. Below is the exact, time‑boxed workflow I use to go from a blank page to a publish‑ready brief in 12 minutes. It’s AI‑assisted, repeatable, and it scales across teams. What “entity‑first” really means (in plain English) An entity is a real‑world thing (person, place, product, concept) with attributes and
Briefing A simple rule I live by: if it’s boring and weekly, it wants to be a prompt. Here’s the quick playbook I use with teams: run a 10‑minute time audit, pick the top three chores, convert each into a repeatable prompt, and make them one‑click. Below are the steps and copy‑paste templates you can steal. Step 1: 10‑Minute Time Audit Open your calendar, sent mail, and chat. Scan the last two weeks. List anything you do on repeat. Write down minutes per week. Circle your top three. Use this scratch card: Task: ___________________ Minutes/week: _____ Trigger: ________________ Source of
I TL;DR choices by task Briefing (exec summaries from docs + mail): Gemini inside Google Workspace if your source lives in Drive/Gmail. ChatGPT if you’re uploading mixed files or want citations and light analysis. Copilot for 365 threads and meetings. Claude for long, clean write‑ups from big source packs. Outlining (turn a messy brief into a plan/table of contents): Claude for crisp structure and “clean voice.” ChatGPT for fast, flexible variations. Gemini if you’re drafting in Docs. Copilot if you’re staying in Word. QA (question‑answering + quality checks over content): Gemini for Drive‑wide Q&A. ChatGPT for uploaded PDFs/CSVs and sanity
I enjoy writing, but copying files between tools turns creative work into data entry. This past weekend, I built an n8n automation workflow to see if I could skip every repetitive click. No launch deadline, no audience waiting, just curiosity. Most marketers already lean on AI. A SurveyMonkey pulse shows 93% use it to draft faster and 88% rely on it daily (SurveyMonkey 2025). Still, many keep manual safety nets. I wanted to learn whether a solo builder could trust a chain of models end-to-end. The goal was simple: get AI to provide me with topic ideas, then watch a